Traverse City, Mich. – June 19, 2019 – Morrissey Management Group is pleased to introduce Mammoth Distilling as the official spirits partner for the 2019 Great Lakes Equestrian Festival (GLEF), presented by CaptiveOne Advisors, LLC.
The Mammoth Outpost, onsite at the Flintfields Horse Park, will offer a great lounge and seating area overlooking the Grand Prix Ring, while the full collection of Mammoth Distilling spirits will be exclusively featured in the VIP Club and other locations throughout the duration of the festival.
In addition, to celebrate the partnership, a signature rye was crafted during a collaboration event with Mammoth Distilling and the GLEF team. This very limited edition blend features a custom-designed, co-branded label (pictured above), and will be released only to event participants this summer while supplies remain.
“This is one of the most exciting partnership opportunities for us yet,” shared Mammoth Distilling President Chad Munger. “The GLEF team is very enthusiastic about our involvement and we can’t wait to extend our hospitality to festival competitors and attendees. The equestrian lifestyle is very consistent with our brand experience, and this offers us the perfect environment and audience to showcase that. The long-term value is very compelling.”
Mammoth Distilling will also be hosting special dinner experiences for GLEF guests at the Traverse City Cocktail Lounge, featuring menus prepared from local farm ingredients and cocktails paired specifically with each course. Additional exclusive offers and experiences will also be announced throughout the six-week event.
“We are thrilled to welcome and have the support of Mammoth Distilling as our official spirits partner,” said GLEF show organizer Matt Morrissey of Morrissey Management Group. “It’s a great opportunity to showcase the local flavors of northern Michigan and I know many riders and spectators will enjoy their range of products offered at this year’s event.”
Mammoth Distilling is a leading Michigan craft spirits producer. Manufacturing is headquartered on Torch Lake, with satellite tasting rooms in Central Lake, Traverse City and Bellaire.
For information on Mammoth Distilling, or any of the company’s products or locations, visit www.MammothDistilling.com.
The entry deadline for GLEF Weeks IV, V and VI is July 1 and will be accepted on a first-come, first-served basis until sold out. Exhibitors can submit their entries for GLEF 2019 online at www.horseshowsonline.com. Click here for the stabling form and reserve your stalls today!
The team at GLEF and Morrissey Management Group is dedicated to providing top-notch customer service for those attending this year’s event. With its convenient location in the heart of Traverse City, traveling through the Cherry Capital Airport – TVC is the ideal situation for those participating at GLEF this summer. In addition, if you would like assistance in booking housing arrangements for the 2019 circuit, please email concierge@mmg.management.
A variety of sponsorships are still available for this year’s circuit. For more information on how to become a sponsor, click here and contact Nicolle Meyer at nicky@mmg.management or call 440-258-5099.
We hope you join us for a fun and competitive six weeks of competition in beautiful Traverse City, Michigan, at the 2019 Great Lakes Equestrian Festival!
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2019 Great Lakes Equestrian Festival: The Great Lakes Equestrian Festival (GLEF) is held annually in July and August at the Flintfields Horse Park in Williamsburg, Michigan, located just outside Traverse City. This six-week event hosts nationally and internationally rated hunter/jumper competition, featuring weekly classes and classics for children, junior, adult and amateur-owner riders. Each week, the festival also holds classes for young horses, open jumper classes and professional hunter derbies, culminating every Sunday with an exciting grand prix show jumping competition with some of the world’s top athletes.
